Our Client is a full service media communications agency, part of the Inter Public Group of companies. They are one of the top ten global media companies with 90 offices in 66 countries and over 2,800 employees.
Job Title
Head of Analytics
Reference
49943_29179datas_325
Locations
UK - London
Town/City
City of London
Industry Sectors
- Digital Media
Job Categories
- Analytics
Salary
£50,000 to £60,000 per annum
Contract Type
Permanent
Benefits
benefits
Job Description
Our Client is a full service media communications agency, part of the Inter Public Group of companies. They are one of the top ten global media companies with 90 offices in 66 countries and over 2,800 employees.
The Director, Analytics role resides within the EMEA Digital Communications team. This team's remit is to handle the digital strategy for our global and regional clients.
Key relationships would be focused both internally and externally.
Internal Relationships: -Within Digital Communications team and with the head of the department -Client Services -Communications Planning
External Relationships -Clients -New Business Leads
The scope of this role is to serve as the leader in the realm of Analytics across our clients' digital investments. The individual within this role will be working to centralize the disparate data sources across the EMEA region. Additionally, s/he will be responsible for educating the local teams on best practices as it relates to measurement and how to operate a hypothesis driven approach to campaign implementation.
These efforts will lead to analysis of EMEA wide trends and distribution of thoughts on how the markets can take advantage of these learnings. Finally, this individual will be part of the new business team in pitching new and existing clients on our services.
